LETTERPRESS

 

Letterpress is the traditional method of printing dating back to the Renaissance period, all thanks to a German lad called Johannes Gutenberg.  Gutenberg bursted onto the scene in the mid fourteenth century by inventing movable type, kicking off the printing revolution in Europe.  The era of mass communication and literacy reproduction erupted.  The craft of letterpress has remained virtually unchanged and today we can appreciate the textured, dimensional, artisan crafted art works which goes against the digital grain we are so accustomed to.

ink

Ink colours are chosen using a Pantone Formula Guide and all our inks are mixed by hand.  Our inks are environmentally friendly and consciously made in the USA, formulated with a special blend of vegetable oils and contain less than 3% petroleum distillates, drastically minimising volatile organic compounds.  These have earned the certified EcoSmart Green Inks seal of approval.

impression

Debossing and embossing are the basic ingredients which gives letterpress its three dimensional charm.  We generally like to use a heavier impression depth.  Traditionally the perfect print was when type simply kissed the paper, leaving close to no impression at all.  Please advise us if a lighter kiss impression is desired and we will endeavor to accommodate.

DEBOSSING

A debossing creates a recessed or relief image in the paper. 

EMBOSSING

An embossing creates a raised effect.

blind printing

An impression with no ink.  This can be a very effective form of printing especially for those who seek minimalism.

HOT FOIL STAMPING

The process of using heat and pressure to apply metallic foil ribbon to paper which imbues a luxurious, delicate quality to stationery.  It is particularly effective for those who wish to utalise dark papers.  Impression is used with caution when hot foil stamping, as too much pressure results in a illegible or distorted finish.  Our maximum area we can foil at one time is 62mm x 132mm and maximum paper size we can foil onto at this time is an A5 sheet, 148mm x 210mm.

die cutting

Steel dies cut paper into custom shapes or forms.

perforation

A perforation knife gets pressed into the paper to allow for tearaway separations.  The teeth come in various thicknesses depending on the paper weight.

creasinG & SCORING

Creasing or scoring matrix are pressed into the paper to create a lineal crease.  This allows for the paper to fold cleanly.

EDGING

All edges of the paper are painted.  This is particularly effective for business cards.  We tend to choose a vibrant colours as to highlight the edges, which adds technique and texture to the finished product.  Only available with a heavier stock.

paper STOCK

We are a tree-free papers only studio.  Our stock collection includes a number of fine European papers made from 100% cotton and New Zealand handmade papers from recycled materials and natural botanicals.  Paper samples are available on request.

ENVELOPES

Custom made envelopes are available to complement your chosen paper stock.

CONFIGURATION

We design for dark colours onto light paper.  If the opposite is desired (light onto dark) this may require multiple runs through the press.

TYPEFACE & lines

We have a minimum requirement of 0.25 pt. lines and 6 pt. type to keep design detail at optimum quality.  We refrain from printing designs with hairlines or repetitive dots.